By choosing EDealer as your Digital Advertising partner, you can expect collaboration with a passionate team motivated to pursue high standards in everything that we do. We strike a balance between leaning on our own experience as a provider in the automotive vertical while also embracing the advancements in technology and thought leadership in the digital advertising space overall.

Search Advertising

Platforms such as Google and Bing.

This is a prime chance to gain visibility in search results pages over competitors. Pay-Per-Click (PPC) matches user intent in their moments of searching and decision-making with highly relevant, tailored ad copy. These platforms leverage a multitude of tools, including AI, to improve budget efficiency and dynamically insert real-time inventory data into ads. And they offer the ability to see exactly what users typed when they clicked your ads, springing up other ideas for keyword and content strategy.

Display Advertising

Platforms such as Google, Microsoft, and programmatic networks.

These platforms leverage a vast network of websites on which your ads can reach new users, retarget site visitors, and build awareness. You can guide users along the purchase funnel with a multi-step retargeting strategy. Improved brand familiarity reduces friction in the user journey and improves cost per lead at point of conversion.

Social Advertising

Platforms such as Facebook, Instagram, and LinkedIn.

Accomplish several business goals at once: build branding, drive traffic, increase following, and generate leads directly in the ads. These platforms leverage detailed interest & demographic targeting options, plus retargeting and customer list matching. You can amuse and engage potential customers with custom or dynamic inventory ads while they are receptive and in the mood to discover. Interactive and engaging ad formats are delivered seamlessly in user feeds, giving them the option to share or tag friends.

Video Advertising

Platforms such as YouTube.

Take advantage of a cost-effective window of opportunity to tell your story and pitch to high-value users. Video advertising platforms showcase vivid and compelling creative to users who are looking to watch video (as opposed to dismissing pop-up video on other websites). They offer a variety of available ad inventory, both skippable and unskippable, and options to be charged per impression, click, or view. You will have access to an ever-expanding pool of users, with advanced targeting options such as search terms, topics, interests, demographics, and remarketing.

Dynamic Advertising

Get your inventory in front of thousands of potential customers with limited effort. Dynamic Advertising Ads are created to target users shopping for a specific vehicle, in some cases a specific trim option. Our Dynamic ad copy only contains necessary information: year, make, model, trim, price and mileage (for used).

Conversions

We test and refine our ad copy, targeting settings and multiple other variables to ensure we are optimizing for conversion consistently. At the landing page level, we are happy to work with the subdomain of your existing dealership website to make landing page recommendations regarding A/B testing and conversion optimization. We are equipped to support your dealership with design creative in regions that require such assistance.

Dealer Support: 24 hr Turnaround

Our support system in place is quick and efficient, allowing us to resolve 97% of support tickets in 24 hours or less. Our VIP Infiniti support team ensures you are working with the same representatives on each request which provides faster turnarounds and less back and forth.

Dealer Support: 20:1 Dealer to Support Ratio

To ensure speed and efficiency, we always have a ratio of 20 dealers to a support representative on hand.