Overview

Welcome to the Nissan Canada Dealer Website Program. This program has been carefully crafted and developed to assist automotive Retailers promote and maximize their digital presence as well as lay the groundwork for eCommerce and future digital innovation.

Retailers will be exposed to the leading-technologies in the marketplace today. Proven and distinguished website and digital advertising platforms across multiple partners allows for dealers the choice to help customize their exact needs.

This solution combines top-level customer support, online products and service and reporting tools and portals for Retailers to compete at the highest level.

Understanding that as technology improves, so do the expectations from those utilizing these platforms. This solution not only solves the needs for today’s digital questions but also accounts for future roadmaps and enhancements to be provided through the addition of online tools.

Websites

Participation within the Dealer Website Program allows for a customized approach to account for the following:

• Increasing sales and profitability through robust platforms
• Best-in-class approach to building content and driving traffic to your website
• Insight into performance and best practice to help tailor your message
• In-depth support to help in all digital areas
• Creating a consumer journey that maximizes efficiency

Digital Advertising

To complement your strong website presence, the below highlights some of the available features from a digital advertising perspective:

• Generate increased traffic to your site outside of organic referrals.
• Building out comprehensive digital advertising campaigns across channels
• Reporting and campaign metrics provided to help tweak campaigns on a recurring basis
• Leading technology across multiple platforms from SEM, display, video and other medias